A touch of gastronomy
Charles Spence, Caroline Hobkinson, Alberto Gallace and Betina Piqueras Fiszman
Flavour 2013, 2:14 doi:10.1186/2044-7248-2-14 (open access)
They describe studies where the weight of glasses and bowls affect the participants attitudes towards the food; where the touch of a waitress will affect the amount of a tip; where the type of serving dish will enhance the experience; and where the environment of the restaurant also plays a part.
Fascinating reading - not everything is chemistry related but actually since all our senses are really causing chemical triggers in the brain, everything is chemistry!!